16 March 2014

Tripe Makes A Comeback

Tripe Marketing Board chairman Sir Norman Wrassle yesterday welcomed sales figures for the TMB's 2014 Diary as an indication that tripe is making a comeback.

Speaking at a gala dinner hosted by the Pemberton Ladies' Circle last night, Sir Norman said: "I'm extremely encouraged that we managed to sell over 150 copies of a diary that has hitherto only been available within the tripe industry.   When we decided to publish our diary more widely, there were some in the offal industry - and they know who they are - who said we were mad.  But the figures speak for themselves."

Sir Norman announced that the TMB would be donating all of its income from the sale of the diary to the Snowdon Trust, and that he would be sending a cheque for £200 to the trust this week. "Snowdon is a fantastic organisation that assists physically and sensory disabled people to access vocational and academic courses in the UK by awarding grants. and we are pleased to be able to support its work in this small way," he said.

The TMB 2014 Diary is still available for sale  and is also available on Kindle for people who don't like books or who don't like to pay more than £1.33 for a diary.

Sir Norman expressed his thanks to Dame Tanni Grey-Thompson and the Reverend Richard Coles for contributing recipes to the diary and thanked everyone who had purchased one or helped to promote it, including cricket commentators David 'Bumble' Lloyd and Mike Atherton.  "There's no doubt that the diary will play a key role in our campaign to make 2015 the Year of Tripe," he said.

14 March 2014

Tripe Tax must be challenged says TMB chairman

The European Office of Tripe Consumption today announced measures which it claims will make it easier for tripe consumers to switch suppliers.

From 1 April 2014, customers will no longer have to give three months written notice before changing their supplier and will be free instead to 'shop around' for the best deal.  The move follows complaints via OffOffal that tripe suppliers had deliberately reduced the number of available outlets in a bid to manipulate prices.

Sir Norman Wrassle
Tripe Marketing Board chairman Sir Norman Wrassle responded to the announcement by rejecting suggestions that prices had been kept artificially high by restricting the general availability of tripe.  He said:  "While it's true that tripe is not as readily available across the country as we would like, the TMB has been working hard over the last two years to change this.  Only last week, we learned of a new supplier and we'll be including their details on our popular Tripe Adviser portal as soon as they have been verified."

"It's nonsense to suggest that the TMB is somehow stopping people buying tripe to keep the price inflated.  There are plenty of other ways we can manipulate prices without having to resort to such measures," Sir Norman said.

In a separate statement, Sir Norman said he would be writing to the chancellor George Osborne to ensure that any plans for a tripe tax were firmly rejected in next week's budget:  "Just as we are on the verge of a recovery in tripe sales, such a tax would be suicidal for the industry and I hope Mr Osbourne will bear this in mind when he goes to the dispatch box next Wednesday."

6 March 2014

Tripe TV to close

The Tripe Marketing Board has announced that it is to axe its Tripe TV digital channel after take-up by households in the north west proved "disappointing."   This will come as a blow to those who were anticipating the channel's roll-out to other parts of the country later this year.

Tripe TV was launched in autumn 2013 on a trial basis via cable to 100 households in Accrington, Lancashire, but viewing figures released this week showed it was only rarely watched by more than 5% of those able to receive it.

Specially-commissioned flagship shows such as Can Cook Can't Cook and The Great British Tripe-Off failed to strike a chord with audiences, while afternoon scheduling of movies by director Alfred Spatchcock such as Moss Side Story and Shallow Gravy attracted fewer viewers than when they had originally been shown in the cinema.

TMB chairman Sir Norman Wrassle said:  "I know there will be some who will be upset by this decision but we can no longer justify the expenditure - particularly when tripe is appearing more and more on 'mainstream' TV."

Sir Norman said that talks were underway with an online media platform to ensure that Tripe TV did not disappear altogether, and that this could help tripe secure its future amongst a younger generation.

2 March 2014

TMB apologises as stocks run low

Sir Norman Wrassle
The Tripe Marketing Board has apologised to tripe consumers following a run on sales which left many retailers with bare shelves, after tripe featured on yesterday's Saturday Kitchen, BBC1's flagship cookery programme.

Speaking from his Lytham home, TMB chairman Sir Norman Wrassle, said: "We were blindsided by this one.  This was the first time in its 8 year history that Saturday Kitchen has featured tripe.  I want to apologise in particular to the Lancashire Confederation of Pensioners, as I know many members were disappointed when they were unable to obtain their usual supplies yesterday.  It was something of a debacle."

Sir Norman also dismissed suggestions from the British Dog Owners' Council that the TMB was trying to make tripe 'trendy', saying "I want to re-assure dog lovers that we haven't forgotten them in the rush to make tripe more appealing to humans."

He also applauded TV and stage actress Rachael Stirling for trying tripe live on the show.  Sir Norman said: "I am a great fan of Rachael, ever since her appearance in Women in Love a couple of years ago.  The fact that she was shown giggling while Stephane Reynaud cooked his tripe confirms what we have always said - tripe is the ultimate comedy foodstuff.  She showed great fortitude."