|Sir Norman Wrassle|
Sir Norman said the decision by TMB Books to reduce the price of Forgotten Lancashire and Parts of Cheshire and the Wirral to just £5.02 meant that customers purchasing the book on Amazon could also buy the TMB's latest publication Tales from the Till for £4.99 and benefit from free postage and packing.
Forgotten Lancashire normally retails for £9.99, so the reduction represents a substantial saving for readers.
"We are doing our best in these tough economic times to ensure that tripe consumers are able to prepare for Christmas by buying our books in the most economical way possible," Sir Norman said.
TMB Books had also reduced the price of one of its other publications, The Lost Films of 20th Century Spatchcock to just £6.99. Sir Norman said this was neither a seasonal adjustment nor a strategic response, but merely reflected that nobody was buying it when priced at £9.99.