|Sir Norman Wrassle|
Speaking at a media conference earlier today, TMB chairman Sir Norman Wrassle accused the industry journal of misrepresenting the TMB's position. "These allegations are, quite frankly, absurd. Whilst it's true that we have on occasion made what might be described as token payments to certain key individuals, these were actually to dissuade them from featuring tripe," he said.
Sir Norman said this wasn't the first time that Offal Monthly had got its facts wrong. "This isn't the journal it used to be. I can only assume that cuts in their editorial staff are leading to more and more factual errors," he said, adding that people in the industry no longer trusted it to be an impartial reporter of offal trends.
He went on to describe how the TMB's strategy of limiting the TV exposure of tripe was already beginning to pay dividends, saying "We've learned the hard way that tripe isn't the most televisual of foodstuffs and have instead concentrated our efforts on radio, where we can more easily pique people's interest".